Brands take note! This a great example of an effective and engaging interactive video on Facebook. BMW have done a perfect job utilising this new technology by producing a video that not only engages you, but encourages you to take further actions on the BMW website. Now where did Gigi go?
Android – Friends Furever. I know I know, animals doing cute things is nothing new and all over the internet, but people love it! Android obviously understand this and used a compilation of the cutest animal videos to make a great social video “Friends Furever” with their awesome strap-line “be together not the same”. Simple, […]
Creating useful and engaging brand content that people genuinely want to watch is not easy. The content needs to invoke the viewer into feeling something (laugh, cry, anger, shock, excitement, wonderment) or it needs to improve their knowledge or quality of life (educational, helpful, insightful). Or both. AO and Bosch got the balance right in this […]
Presenting the new Sainsbury’s Christmas Advert. Mog sets off a chain of unfortunate events which almost ruin Christmas for the Thomas family. Can she pull it all back to save the day? Judith Kerr, the author of the Mog series and The Tiger Who Came To Tea, wrote a new Mog story for Sainsbury’s Christmas […]
Asda have launched a virtual reality (VR) Halloween experience on YouTube, created by Happy Finish. The video – which follows the adventures of four trick-or-treating children who wander into a haunted house – is a 360-degree video, perhaps a media first for grocery brands in the UK. When watching from a mobile, tablet or desktop […]